Creating barbershop packages is a popular strategy to increase appointment value and promote your offerings in a strategic way. Let’s explore 6 barbershop package ideas with current examples from the Mangomint community.
1) Product + services barbershop packages
If you are looking for ways to encourage clients to book while moving inventory off your shelves, consider combining these offerings into a package deal. By pairing products and services, you can help clients maintain their style at home while boosting high-value appointments.
Timberline Salon + Barber: Refine Package Men's Haircut
Timberline Salon + Barber (of Ballard, WA) has an incredible selection of creative packages for customers to enjoy. Their premium packages paint the picture of an unbelievable barbershop experience, with take-home products that keep customers enjoying luxury long after they leave the chair. For example, their Refine Package Men's Haircut includes:
Warm towels and robe
Vegan head massage
Hair washing, including detox and deep conditioning of the hair and scalp
Thorough consulting, haircutting, and edging
Eyebrow trimming or optional wax and simple styling
Take home choice of:
1 - Cedar Street Candle — locally made ($23.50 value) Whiskey, Cognac + Leather, Lakeside Pine, Lemon Sandalwood, and many more!
1 - Shampoo and Styling Product (up to $80.90 value)
20% off any open-stock products and tools
$25 Share a Timberline Salon Certificate to give to family or friends
10% off any first-time coloring/highlighting service
Get your free package agreement template
Package agreements can help protect your business from costly payment disputes. Read more in our article below and download our free template to help you get started!
Selling multiple services at once significantly increases the chance that a client comes back, securing reliable revenue for your business. In return, many packages include a discount for booking in bulk — offering a win-win for you and your clients.
Menscape’s package deals
Menscape (of Nashville, TN) has curated an ingenious setup that perfectly demonstrates how strategic and manageable bulk package sales can be in the world of male grooming. They have a universal system that offers a discount when buying a service 3-pack. This package includes:
15% off all three of the same services purchased upfront.
Packages are valid for a full year after the purchase date.
The value of any unused package services can be transferred to credit for one of their impressive membership offerings.
3) Customer-lead barbershop packages
You can encourage clients to upgrade standard appointments with enticing add-ons, essentially creating their own package deals. By letting clients pick and choose which upgrades to include in a bundle, you can tailor package options to the individual preferences of anyone who books with your business. This process is made accessible during online booking with a feature like Mangomint's Service Customizations.
Motley Crew Barber Company's add-on services
Motley Crew Barber Co. (of Worcester, MA & Westborough, MA) has built the ideal environment for custom, enticing, and profitable barbershop bundles. Leveraging the power of Service Customizations, their booking flow showcases how any service can quickly become a tailor-made barbering package. For example, when selecting their premium Haircut & Beard Trim (No Razor) during online booking, clients are then prompted to upgrade their service with enhancements, including:
Hot towel service
Shampoo service
The Works (Shampoo, hot towel, and scalp treatment + massage)
Grey blending service
Beard grey blending service
Watch our webinar on Service Customizations
You can sell more add-ons, increase your revenue, and better manage your schedule with Mangomint's Service Customizations.
Does your barbershop extend to other beauty and wellness industries, like salon and spa services? In these cases, you can encourage clients to upgrade with packages that reach across your business’s range of specialties.
The Business Barbershop & Spa’s Business Retreat Package
The Business Barbershop & Spa executes the ideal full–package appointment strategy. They have a selection of packages that span across their hair grooming, massage services, skincare, and luxury upgrades. For example, the Business Retreat Package (B) includes:
Hair Cut with wash, shampoo, scalp massage, blow dry, and style
The Business Signature Shave with hot towels
Hand massage with restorative creams
Extended foot care (for callus removal) with assessment, massage, and restorative creams
Paraffin wax for hands
Microdermabrasion service for back
Sell memberships and packages
Learn how Mangomint can help seamlessly sell your memberships and packages with intuitive software features.
Like bread and butter, some barbershop services simply belong together. When you package these services together for clients, you remove any second guesses from the booking process — alongside questions, like “Do I really need ear trimming service?” These packages boost your profitability while improving your client’s experience and offering a great deal that will leave them excited to return.
The Barber Shop’s Best In Town Package
The Barber Shop (Wichita, KS) offers a range of service packages that pair together popular service combinations — like haircuts, beard trims, beard shaping, hot-lather shaves, neck shaves, and other core offerings. For example, their Best In Town package includes:
An expert haircut
Hot-lather shave or razor-detailed beard trim
A premium neck shave service
6) Barbershop events and parties
You can encourage high-ticket bookings by hosting barbershop parties and events. These appointments offer the perfect way for clients to bond, relax, and prepare for weddings, proms, or other festivities while filling every chair in your business.
The Barberhood’s group bookings
The Barberhood (San Francisco, CA) has unlocked the value of men’s bulk services. They have created an open-ended invitation to turn any men’s grooming need into a luxury getaway. These events include:
Your choice of barbershop services (including their most impressive cuts)
Complementary alcoholic/non-alcoholic drinks
Your choice of music to be played
Finger foods for you all to enjoy
Service for up to 20 guests
Custom pricing
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Mangomint's barbershop software has the streamlined tools your business needs to boost revenue, including a robust memberships and packages feature. Alongside our Payroll Processing, email marketing, staff scheduling, and other intelligent features, it is easy to understand why Mangomint is the highest-rated barbershop software. You can schedule a demo or start your free trial to get started today!
Emily Holzer is a Content Marketing Manager at Mangomint. She has a master’s degree in English and a passion for helping salons, spas, and other local beauty businesses thrive. When she is not writing, you can find her playing chess or tending to her houseplants. Fun fact: Emily has donated 8 ponytails (so far) across 5 hair loss charities in the U.S.
