Flow Message Pricing

You will need marketing credits to send emails and text messages via a flow. Learn more about marketing credit pricing.

Flow emails require 5 marketing credits each time the email is sent. This number of marketing credits will not change based on the email content.

Flow text messages start at 10 marketing credits each time the text is sent. This number of marketing credits will increase (in increments of 5) based on the length of the text message.

If you are running low on marketing credits and you have active flows that require credits, you will receive an email notification if you’re the billing user for your account.

If you run out of marketing credits and you have an active flow that requires credits, emails and texts in that flow will not be sent.

Link copied

Merge tags

You can add merge tags to your flow messages, including:

• Client name: Add the client's name to the message.

• Appointment service name: Add the appointment service name to the message.

• Business name: Add your business name to the message. If you have multiple locations, this merge tag does not include the location name.

• Phone number: Add your phone number to the message. This merge tag uses the phone number for the location of the appointment, sale, or membership that triggered the flow.

• Online booking link: Add your online booking link to the message. If you have multiple locations enabled for online booking, this merge tag is not location-specific.

• Custom merge tags: When creating form templates, you can enable the Available as a merge tag in flows toggle for specific form fields. This allows you to include those responses as merge tags in flow messages, as shown below.

The available merge tags vary depending on which flow trigger is being used.

Link copied

Message segments

Flow text messages require marketing credits based on the number of message segments included in the text message.

The more message segments your text message includes, the more marketing credits will be required.

The type of text message will determine how many characters are included per message segment. If the text message includes merge tags, each merge tag counts as 15 characters.